Imagine a customer is standing on your street, phone in hand, searching for exactly what you offer. Your shop is right there, but you’re invisible.
This digital ghost town is the reality for businesses that haven’t completed their Google My Business verification. Thus, making it essential for businesses to do the Google My Business Verification to unlock the door to local search. In addition to creating the digital presence of your business, it also helps people to reach your shop with the assistance of Google Maps easily. As a result, it enables transforming your operation from a hidden secret into a found destination.
It’s how you claim your territory on Google Maps and search results. By doing Google My Business verification, you ensure your business is seen, chosen, and contacted.
However, the Google My Business verification process can get overwhelming for you. It is the most critical first step to commanding local visibility and building trust with your community. But don’t stress, in this guide, we will talk about different Google My Business Verification Methods and how to do them.
- Google My Business Verification Methods
- How to Do Google My Business Verification Easily?
Google My Business Verification Methods
There are various Google My Business verification methods that depend on your business type, data, and history. Here are the methods simplified for your understanding:
Video Verification:
Video verification is an interactive and modern method introduced by Google. This Google My Business Verification method is often used when other means are not feasible or for specific high-risk categories. The video verification process involves a live video call or a recorded video where you showcase your business location and operations.
Video verification is an interactive and modern method introduced by Google. This Google My Business Verification method is often used when other means are not feasible or for specific high-risk categories. The video verification process involves a live video call or a recorded video where you showcase your business location and operations.
For this, the person required a smartphone or computer with a camera and a stable internet connection. During the session, a Google representative or the automated system may ask you to pan around your business premises. You might have to show specific equipment, display your business signage, and even access your point-of-sale system or official documents to prove your physical existence. Therefore, this method provides a high level of Google Business confirmation. Also, it is designed to be a secure way to complete your Google My Business verification for businesses.
Instant Verification:
For businesses that have already established a high level of trust with Google, instant verification is the smoothest and fastest path. This option is typically available to companies that have already verified their business with Google Search Console using the same Google Account. For instance, if your business is qualified for that, you can find the option to verify instantly immediately after you create or claim your listing.
In instant verification, there would be no additional steps, codes, or waiting periods. The system automatically links the trust from your Search Console Google Business Account verification to your Google Business Profile. Therefore, this seamless integration highlights the benefit of using a unified Google ecosystem for your business’s online assets. It makes the overall Google Business Profile verification a one-time and hassle-free endeavour. Still, if you are confused and Google My Business verification is getting difficult for you, then hiring a local SEO expert can be a great decision. They will create your Google ID and do the verification easily.
Phone Call Verification:
For many businesses, the phone call method offers a perfect balance of speed and security. If this option is available for your business, you will see a “Verify by phone” option after you request verification. Google will automatically call the business phone number listed on your profile. Consequently, it provides a unique and automated Google Verify My Business code.
You must have access to the phone line to receive this call and note down the code. Once you have the code, you simply enter it into the verification field in your Google Business Profile manager. This method of Google My Business verification is usually completed within minutes. Consequently, this allows you to manage your profile and start appearing in local searches almost immediately. Thus, businesses find the Phone call Google My Business Verification method a highly efficient way, as they don’t have to wait for a postcard.
Email Verification:
You must have access to the phone line to receive this call and note down the code. Once you have the code, you simply enter it into the verification field in your Google Business Profile manager. This method of Google My Business verification is usually completed within minutes. Consequently, this allows you to manage your profile and start appearing in local searches almost immediately. Thus, businesses find the Phone call Google My Business Verification method a highly efficient way, as they don’t have to wait for a postcard.
Once the email arrives, you will find the unique code in the message body. Subsequently, you then need to log back into your Google Business Profile manager, navigate to the verification section, and enter this code. However, doing the Google My Business verification via email is a common and reliable method. For instance, it ensures that the person managing the profile also has access to the business’s official communication channels. Most importantly, the Email verification is a key part of the Google Business verification security protocol. You can also reach out to the proven SEO experts, who make the process easy and verify your account.
Postcard Verification:
Postcard verification is the most traditional and widely available method for Google Business verification. When you select this option, Google prints a unique 5-digit code on a physical postcard and mails it to the business address you have listed. This process can take up to 14 days, so patience is key.
The primary purpose of postcard Google My Business verification is to incontrovertibly prove that your business has a legitimate and mail-receivable physical location. Once the postcard arrives, you must log into your Google Business Profile manager, find the “Enter code” field, and type in the code from the postcard. Do not edit your business name, address, or category during this waiting period, as this can cancel the request and force you to start over. In short, this method is the cornerstone of the Google My Business Verify My Business process for storefronts.
BRB Digital: Making Your Google My Business Verification Easy
The primary purpose of postcard Google My Business verification is to incontrovertibly prove that your business has a legitimate and mail-receivable physical location. Once the postcard arrives, you must log into your Google Business Profile manager, find the “Enter code” field, and type in the code from the postcard. Do not edit your business name, address, or category during this waiting period, as this can cancel the request and force you to start over. In short, this method is the cornerstone of the Google My Business Verify My Business process for storefronts.
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Conclusion
Completing the Google My Business verification is a non-negotiable step, and it can prove to be very daunting. However, the GMB listing opens the doors to many new opportunities, like enhancing local search visibility and customer engagement. You can choose any Google My Business verification method; it will only validate the business’s authenticity in the eyes of both Google and potential customers. You can verify it by yourself, but it is advised to hire professional SEO experts. One wrong step and Google can suspend your account.
FAQs
Ensure your business info is accurate. Sign in to Google Business Profile, find your listing, and click “Verify.” Choose an available method and follow the steps.
Your number may be unlisted, a restricted VoIP line, or incorrect. Most importantly, make sure you can answer calls when you opt for “Verify My Business by phone”. If there’s any issue, use an alternative Google My Business verification method to complete the process.
Verify a location via Google Business Profile verification to prove ownership. Common methods include a postcard with a code, a phone call, email, instant verification, or a video call, completing the Google My Business Verify My Business process.
To verify a business on Google, claim your Google Business Profile. Search for your business, click “Claim,” or use the profile website. After entering the correct details, you’ll begin the Google My Business verification by selecting a confirmation method.
To verify your business on Google without a video, use postcard, phone, or email verification. Check if you qualify for instant verification. Log in to your profile to see which non-video Google My Business verification options are available for your listing.
Update the number in your profile first. If Google My Business verification by phone fails, use the postcard method instead. This “business verification Google” method sends a code to your business address, providing a reliable solution that doesn’t require the old phone number.